Shopping online started to spread in the last decade and particularly in the last year it increased even more due to the pandemic of Covid-19. But what are the most emerging sites in this period?

In addition to the famous sites of Amazon, Ebay, Wish, Zalando exc, after some research we found three new sites for shopping; let’s analyze them.

If we want to buy clothes we can search the site The company was founded in 2000 in London and mainly deals with youth fashion. The site ships to over 200 countries from major hubs located in the UK, the European Union and USA and sells more than 850 brands which are divided into categories and we can also buy shoes, bags, make up and accessories.

Instead, deals with technology and household appliances. It was founded in 2000 in Milan and also sells furniture, video games, hygiene and bricolage products. 

Furthermore, the site was launched in 2010. It is an e-commerce website that deals with the sale of many categories of products, from clothing to electronics, from accessories to sporting goods and much more.

Last but not least, a lot of social media like Facebook, Instagram, Tik Tok have a section dedicated to the marketplace. They take our data from Google and propose products suitable for us. 

We are wondering if shopping online is the future of the market or not. A lot of people prefer not to leave home and buy products through online sites, especially in this emergency, and different surveys suggest that changes in online activities are here to stay and are likely to outlast this pandemic time. 



Alessio Barreca, Matteo Digangi, Andrea Guarino, Stefano La Fauci.


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