In recent years kpop has had a lot of influence all over the world. But what is that and why it has a lot of influence? Kpop is basically Korean pop music, sometimes mixed with jazz, electric, rap and other kinds of music. The “kpop influence” started in 2012 with “gangnam style” by psy that was the most viewed music video until 2017, but almost nobody knew that it was a Korean song. This kind of music is so popular thanks to the beats, rhythm and also for the depth of lyrics. There are a lot of kpop bands like BTS, BLACKPINK, NCT, ENHYPEN and many others. Currently the boy band of BTS is the most famous of the all kpop industry. During 2020 they won a lot of prizes and important places on charts like the first place on “the hot 100” by billboard for several weeks. They also make some content to stay virtually with their fans, called “army”.Since 2017 they are the ambassadors of Unicef for the campaign “LOVE YOURSELF” where they are engaged to raise awareness about the importance of loving themselves.

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Di Marco Maria Elisa



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