New record: The man in ice.

An Austrian extreme athlete broke his own world record by spending 2 hours, 30 minutes, and 57 seconds completely submergedin ice. The previous record for full-body contact with ice was 2 hours, 8 minutes, and 47 seconds.

Josef Koeberl managed to stay inside a custom-made box filled up to his shoulders with more than 440 pounds of ice. Koeberl stepped inside wearing nothing but swim trunks, and he said that he fought the pain by visualizing and drawing on positive emotions.

A small crowd of people watched the man at the town square of Melk, Austria. After being taken out of the ice box by helpers, he said that the sun felt really great on his back.

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