Hotel interior design makes the difference

The hotel industry is rapidly growing worldwide, and this represents an important opportunity for companies that already have an organised structure for the contract sector because it allows them to acquire methodology and experience to be used in residential luxury.

When choosing a luxury hotel, whether for a business trip or a holiday, interior design is now the element that contributes to making a difference in the final choice of the traveller. In a digital age in which the image is an essential element, the furniture, especially if signed by some of the main Italian companies known all over the world, is a trump card for the success of the hotel. The architects and designers called to take care of the entire package of the hotel interiors, from the rooms to the common parts and up to the most refined details, work with extreme consistency and passion to give the end customer a winning economic response in a globalised market.  The most successful hotels rely on data analysis to shape their marketing and distribution strategies, focusing on the personality and desires of their customers. This is because today’s consumers have more power than ever before, and every business needs to be aware that it is not easy to keep up with increasingly high standards of satisfaction and service expectations.

The digital revolution has had a huge impact on changing consumer views. Now, in fact, travellers can find all the information they want on their own. For this reason, they have a wider choice and a growing desire to receive excellent treatment. Hotels need to be aware of these changes and understand that good marketing is now multidirectional, where positive reinforcement is needed for consumer decisions.

One of the most famous travel search metasearch engines that focuses on hotels is Trivago. The site compares the prices of over 730,700 hotels from more than 200 booking sites. Based in Düsseldorf, Germany, the site receives about 45 million users per month on its 47 international platforms. The site compares hotel prices as well as aspects of the hotel experience. Users can search for the location, as well as dates and room type. The user can then make the search more specific, using search parameters such as available facilities, sports facilities, or other features.

Immerse yourself in the intellectual elegance of the Grand Hotel Wolkenstein in Selva Val Gardena: it is the ideal choice for those who want to breathe the energy of a holiday in the Dolomites, in an atmosphere full of charm and history. The 4-star Grand Hotel has spacious, bright, modern environments that offer a perfect balance, between the convenience of a prime location in the centre of the country of Santa Cristina Val Gardena and the endless opportunities for walks in the nature of the Puez Odle Natural Park. Visitors are greeted by its majestic architecture that combines tradition, modernity, and elegance. It is completely renovated and has bright rooms and large ceilings that alternate with small niches with lit fireplaces and an inviting library where you can dedicate yourself to reading. It offers spacious rooms equipped with every comfort: the Regal, the Majestic Superior, the Majestic with balcony, the Superior with balcony, the Imperial Deluxe Suite, the Royal Suite, and the Freud Suite. The Grand Hotel Wolkenstein is also characterised by a cuisine full of traditional flavours and at the same time of modern delicacies.  The hotel offers a wide range of activities that can be enjoyed during each season, such as summer excursions, guided mountain bikes, e-bike tours, and ski tours during the winter.  Finally, to ensure the well-being of its guests, the Grand Hotel Wolkenstein offers a wellness centre developed on three levels where you can relax, regenerate, and find the balance between body and mind, through saunas, steam baths, whirlpools, swimming pool and Kneipp bath.

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Autore:

Greta Raniolo – Samuela Roccuzzo

Classe:

3ASA
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